How Was Nutella Invented?

How Was Nutella Invented?


Nutella was invented during WW2 when an Italian pastry maker mixed hazelnuts into chocolate to extend his cocoa supply.


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The product that became Nutella was created by an Italian bakery owner called Pietro Ferrero in the 1940s. He decided to try and create a cheaper alternative to chocolate, which, due to the Second World War, was in short supply. It was made by combining hazelnuts, which were easily available locally, and a little cocoa.

The product began life as a solid block called pasta gianduja which could be sliced and served on bread but later evolved into a spreadable version called Supercrema.
The Nutella name came about as a result of combining the English word 'nut' and the Latin suffix for sweet – 'ella'.


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